Play is the most effective way of learning, especially at a young age. In a relaxed setting, it's so interesting to study letters with friendly, good-natured animals, bright toys, and seemingly real objects. Parents can make learning the alphabet fun by using a cardboard book to engage with their child. Imagine that a Crab drinks tea from a Samovar, and a Hedgehog and a Hen apply Iodine to a Turkey. Learning letters is interesting and simple when you have the friendly company of a Puppy and a dreamy Hamster named Violet. If the child wants to play with the book, please do! That's what it's made for. The sturdy cardboard won't tear or spoil.